DEMOGRAPHICS
$6.3 million
that visitors spent while in the DC area on food, lodging, entertainment, local transportation and retail purchases.
$648K+ generated
in tax revenue for the area’s state and local governments.
7,461 people
traveled to the DC area to run the Cherry Blossom.
Participants are affluent, over 57% make over $100,000 a year compared to the national average of 24%. They are well-educated, and health conscious. Nearly three quarters of the participants travel to the race with family and friends - the average group size is 2.85
Race Breakdown
Who Runs With us
In the next 12 months, 16% of participants plan to purchase a home; 26% plan to purchase a car. Ninety-one percent of participants have attended college or have some advanced degree or education. Seventy-three percent of runners and spectators spend one or more nights in DC, with 66.7% of visitors staying in hotels or motels. The total gross impact of the Cherry Blossom Ten Mile Run on the Washington, DC Metro Region economy equals over $4 million for race weekend.